Benefit Cosmetics is an affordable cosmetics brand popular with millennials and people under 30. The company was founded in 1976 and they now sell at over 200 counters in more than 30 countries. Although originally an independent brand, Benefit Cosmetics is owned by LVMH Moet Hennessy Louis Vuitton. Their products include everything in your makeup bag, including concealers, powders, brows, skincare solutions, eyeshadows, face masks and tools and brushes.
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